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What’s In A Name: Business, Domain and Trademarks

by spburnside | Jun 29, 2015 | Business Start-Ups, Small Business

When starting up a new business, it’s important to do an expansive search to see whether the business name you seek is also available as a corporate name within your state, as a domain name (URL website), and as trademark in the industry or “classification...

Selecting A Name For Your Business to Trademark

by spburnside | Sep 10, 2014 | Business Start-Ups

One of the fun parts of starting a business is deciding on its name. But what’s in a name is more than what meets the eye of the consumer. That’s especially true if you seek to protect your name with a US or international trademark. As a result, selecting...

Non-Profit Organizations — Purpose, Practice and Profit

by spburnside | Jun 19, 2014 | Business Start-Ups

In a market-based economy, focused on bottom-line and profit, the Non-Profit Organization plays a pivotal role. This is partly because for-profit corporations are separate entities with a legal duty to make money for their shareholder, who want the maximum return on...

Trade Secrets, Trademarks and Service Marks — What’s the Big Difference?

by spburnside | Jun 9, 2014 | Business Start-Ups

In the business world, what’s in a name can be more valuable than the product or service being offered. Customer awareness of the brand, and confidence in the quality of the product or service equate to the value of the good will, which in turn, determines to a...

Performance Royalties For Traditional Radio Play Still In Political Quagmire

by spburnside | May 29, 2014 | Small Business

Despite being a technological world leader, the U.S. continues to lag behind its UK and Euro counterparts when it comes to fairly compensating its artists and, as a result, American artists lose millions of dollars in revenues from royalties in the U.S. and abroad. As...
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